The Future We Choose: Surviving The Climate Crisis

We can survive the climate crisis. This book shows us how.We have two choices for our future, which is still unwritten. It will be shaped by who we choose to be right now. So, how can we change the story of the world?

Gemma Jones

Interdisciplinary cultural researcher and strategist specialising in semiotics and futures thinking

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J. Paul Neeley

J. Paul is a London based designer and researcher with expertise in Speculative Design, Service Design, Design Research, and Strategy.

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December 17, 2020

Everyone should read this book' MATT HAIG

'One of the most inspiring books I have ever read' YUVAL NOAH HARARI, bestselling author of SAPIENS

'Figueres and Rivett-Carnac dare to tell us how our response can create a better, fairer world' NAOMI KLEIN

'Inspirational, compassionate and clear. The time to read this is NOW' MARK RUFFALO

*****

We can survive the climate crisis. This book shows us how.

We have two choices for our future, which is still unwritten. It will be shaped by who we choose to be right now. So, how can we change the story of the world?

The Future We Choose is a passionate call to arms from former UN Executive Secretary for Climate Change, Christiana Figueres, and Tom Rivett-Carnac, senior political strategist for the Paris Agreement. We are still able to stave off the worst and manage the long-term effects of climate change, but we have to act now. We know what we need to do, and we have everything we need to do it.

Practical, optimistic and empowering, The Future We Choose is a book for every generation, for all of us who feel powerless in the face of the climate crisis.

This is the final hour: it can be our finest.

But we must act now.

https://www.amazon.co.uk/Future-We-Choose-Surviving-Climate/dp/1838770828/ref=sr_1_1?crid=1D2OQL9JSG70O&dchild=1&keywords=the+future+we+choose&qid=1604065905&s=books&sprefix=THE+FUT%2Cstripbooks%2C166&sr=1-1

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The field of speculative design has moved from experimental academic studios to boardrooms of Fortune 500 companies, government policy labs, and innovation centers worldwide. As organizations increasingly recognize the strategic value of futures thinking, a critical question emerges: where can professionals gain the skills to apply these methods effectively in real-world contexts?While several prestigious universities now offer speculative design programs, the landscape of professional education reveals a significant gap between academic theory and applied practice. For professionals seeking to master speculative design methodologies and create organizational impact, understanding this distinction is essential.
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In an era of accelerating technological change and mounting uncertainty, organizations face a critical challenge: how do you prepare for futures that don't yet exist? Enter the world of speculative design, critical design, and futures thinking—disciplines that help companies move beyond incremental improvements to envision and design for multiple possible tomorrows.
February 2, 2026