The Decade We Could Have Stopped Climate Change: Losing Earth

In the book Losing Earth, Rich is able to provide more of the context for what did – and didn’t – happen in the 1980s and, more important, is able to carry the story fully into the present day and wrestle with what those past failures mean for us at the beginning of the twenty-first century. It is not just an agonizing revelation of historical missed opportunities, but a clear-eyed and eloquent assessment of how we got to now, and what we can and must do before it's truly too late.

J. Paul Neeley

J. Paul is a London based designer and researcher with expertise in Speculative Design, Service Design, Design Research, and Strategy.

All author's posts
Gemma Jones

Interdisciplinary cultural researcher and strategist specialising in semiotics and futures thinking

All author's posts

December 17, 2020

'The excellent and appalling Losing Earth by Nathaniel Rich describes how close we came in the 70s to dealing with the causes of global warming and how US big business and Reaganite politicians in the 80s ensured it didn’t happen. Read it.' John Simpson

By 1979, we knew all that we know now about the science of climate change – what was happening, why it was happening, and how to stop it. Over the next ten years, we had the very real opportunity to stop it. Obviously, we failed.

Nathaniel Rich’s groundbreaking account of that failure – and how tantalizingly close we came to signing binding treaties that would have saved us all before the fossil fuels industry and politicians committed to anti-scientific denialism – is already a journalistic blockbuster, a full issue of the New York Times Magazine that has earned favorable comparisons to Rachel Carson’s Silent Spring and John Hersey’s Hiroshima. Rich has become an instant, in-demand expert and speaker. A major movie deal is already in place. It is the story, perhaps, that can shift the conversation.

In the book Losing Earth, Rich is able to provide more of the context for what did – and didn’t – happen in the 1980s and, more important, is able to carry the story fully into the present day and wrestle with what those past failures mean for us at the beginning of the twenty-first century. It is not just an agonizing revelation of historical missed opportunities, but a clear-eyed and eloquent assessment of how we got to now, and what we can and must do before it's truly too late.

https://www.amazon.co.uk/Losing-Earth-Decade-Stopped-Climate/dp/1529015820/ref=as_li_ss_il?crid=2FF49GXPMLRP3&keywords=the+decade+we+could+have+stopped+climate+change&qid=1564408669&s=gateway&sprefix=the+decad,aps,215&sr=8-1&linkCode=li3&tag=neeleyworld01-21&linkId=e57e1b38e6f5f39c95435ad61dfbc159&language=en_GB

Featured Courses
Further Reading
What is Speculative Design?
Speculative Design explores future possibilities and societal impacts of emerging technology and shifting cultural and social trends, diverging from traditional design to provoke new thought, debate, directions, preferences, and strategy.
February 16, 2024
Caps Lock: How Capitalism Took Hold of Graphic Design, and How to Escape from It
CAPS LOCK uses clear language and visual examples to show how graphic design and capitalism are inextricably linked. By sharing examples of radical design practices that challenge the supremacy of the market, it hopes to inspire a different kind of graphic design.
January 21, 2022